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About

High-tech software, flying axes and sharp competition – must be The Axe Factor.

Welcome to The Axe Factor Shrewsbury, where we’re throwing axes to new heights. As part of the LevelUp Group since 2021, our premier immersive experience is here to blow your socks off by mixing good old-fashioned axe throwing with some seriously cool tech.

So, get down to Axe Factor Shrewsbury, where we’re not just throwing axes, we’re creating unforgettable experiences for thrill-seekers every day!

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The Axe Factor | Shrewsbury | Virtual Axe Throwing Experience

Ready, Set, Throw!

With a whopping 18 unique interactive games at your fingertips courtesy of our ChampThrow technology, your field of competition just got even bigger. With games to ease beginners in with, to moving targets for axe-perts, we have something for everyone. Simply connect your smartphone to our app and let the fun begin! Here’s what you can expect:

Self-scoring Lanes

Watch those points rack up in real time with our advanced score tracking system.

Moving Targets

Who really has what it takes to nail a bullseye on a moving target?

VARIED GAMES

From classics to more modern games to enjoy, you’re spoilt for choice.

Powered by Champ Throw technology

Our ChampThrow technology integrations make every visit a blast, ensuring you’ll leave with a smile, and maybe a few bragging rights!

Why Do we use champ throw?

Champ Throw technology enhances the axe-throwing experience by providing real-time scoring, interactive games, and dynamic challenges to test yourself. Our innovative system makes it easy for participants of all skill levels to engage, compete, and enjoy an immersive environment.

18” touchscreen display
Projection dimmer for guest photo-ops
Advanced sensor tracking
Precise scoring every time
Tactile fast-play buttons

Safety First, Fun Always

Don’t worry—our friendly instructors are here to help you every step of the way. All of our instructors are WATL (World Axe Throwing League) certified, so you can be sure you’re safe and sound while they teach you the ropes – we mean the axes. With their guidance, you’ll be hitting targets like a pro in no time!

We want everyone to have the best time possible, so there are some rules we ask everyone to adhere to ensure every one is as safe and comfortable as possible. With a strict no-axe-hole policy, we can guarantee an environment filled with fun from start to finish! Check our Safety policy for more info.

Safety Policy

What are you waiting for?

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Opening Hours

[email protected]

01743 630164

Mon - Sat	10:00 - 19:00
Sun	10:00 - 17:00